Wednesday, 23 September 2009

Anti-perfume scent shop

Pounding the pavements in the backstreets of Brooklyn (Williamsburg, to be precise) last week, stumbled upon this intriguing store with the poster outside declaring 'I hate perfume'. Turns out it's the flagship store of Christopher Brosius who learnt his craft at Kiehls, in the days before it belonged to L'Oreal. I didn't have time to check out the store properly, so was pleased to find his website had all the info I could have wanted. It's great to find alternative voices in a market that's often all too corporate. Would his scent-as-art concept work in the UK?

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1 comment:

  1. I also ask the same question would his scent-as-art concept work in the UK? Anyway,this anti-perfume scent shop sounds interesting.